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KMID : 1164420160110010163
Health Communication
2016 Volume.11 No. 1 p.163 ~ p.172
Health Communication Style, Competence, and Satisfaction of Hospital Outpatients
Yang You-Lee

Oh Eui-Geum
Abstract
Purpose: Health communication is an important component of patient-centered care to meet successful health outcomes. However, there is limited study about patients`` communication style or competence. This study was to explore the relationship among health communication style, competence and satisfaction of hospital outpatients, and to identify relating factors.

Methods: A descriptive survey was conducted with convenient sample of 109 outpatients in a general hospital. Reliable and valid self-questionnaires were used and SPSS win 20.0 software was used for data analysis.

Results: The mean age was 46.33 (SD=13.90) years, and more than 52% had visited hospital for less than 3 years. 39.4% of patients`` health communication style was ``functional`` while others were ``non-functional``. The level of health communication competence and the health communication satisfaction were moderate. Furthermore, functional communication style group was higher on health communication competence than non-functional (t=3.17, p<.01), and health communication competnece was also significantly correlated with health communication satisfaction (r=.314, p<.01). The health communication competence (¥â=.304, p<.01), and doctor``s consulting time (¥â=.184, p<.05) were influencing factors of the communication satisfaction (R2=.131, p<.01).

Conclusion: This study result indicates that health professionals should consider patients`` health communication style and competence during health consulting to improve their satisfaction and health outcomes.
KEYWORD
Health communication, Patient satisfaction, Competency, Style
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